features - issue 73/74

are you satisfied with complacency?

positive nation
The UK campaigning theme of this year's World
ruth webb
Aids Day is called 'Out of Sight, Out of Mind'. It confronts the lack of concern in the general public towards HIV. Why is that important and how can we fight it? asks Ruth Webb

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The World Aids Day theme this year came out of a MORI poll commissioned by the National Aids Trust which found a decreased awareness of the meaning of the red ribbon and a decline in interest in HIV issues by the public at large.
If you are talking purely statistics, then in some ways it is reasonable for the general public to be complacent about their chances of being infected with HIV. The number infected with HIV in the UK is about 45,000 - less than one in a hundred of

the population, and is also overwhelmingly concentrated among the high-risk groups. This means that for the general population the chance of coming in contact with HIV at all, let alone becoming infected, is very small.
Yet when infection does happen, the effect on the individual, family and friends is as devastating as ever. It seems many people have lost any conception of this. The ignorance surrounding HIV infection among the general public is frightening.
There is even a culture among some young people (not just young gay gay men) that

it might be quite a good idea to be infected. A positive young woman at the

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